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EMSNOW Up Close: Xaver Feiner, VP Marketing & Sales, Zollner

Zollner’s Vice President of Marketing and Sales Xaver Feiner describes his company’s journey of digital transformation to Eric Miscoll in this fascinating discussion of the challenges and opportunities for the EMS industry presented by new business models and technologies. Zollner began to move toward digitalization over a year ago, but the process was accelerated by the pandemic. Xaver tells Eric how important it is for EMS to go beyond merely responding to the customer short term to become the driver of the process, including penetrating the entire product lifecycle and supply chain. This conversation will enlighten anyone trying to take the pulse of those in the industry struggling with the immense complexity of electronics manufacturing in 2020.