Author: Jennifer Read

Stop being an ostrich, electronic component shortages are real

I know, I know, you don’t want to hear that the price of components are going up. Or that lead-times are extending by the day. And of course, that’s assuming the supply chain has been able to quote a lead-time in the first place.

No, it’s much easier to ignore all those e-mails and phone calls from your supply partner until they sort everything out and things are back to normal.

But I’m afraid I have some bad news.

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