Phil Zarrow

The “Popular Mechanics Engineer”

We have a term we use at my consulting firm to depict an engineer with limited experience and knowledge in the science of electronic assembly – the processes, equipment, materials, design, etc.. In place of actual experience, usually through no fault of their own, but rather due to short tenure in the assembly environment, most of his or her knowledge has been gained by what they have read – books, magazines, conference proceedings and the internet. (Of course, we all know that if it is on the internet, it must be true!) We call these people “Popular Mechanics Engineers”[i] (with all due respect to one of my favorite periodicals).

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